Description
Marketing Executive
This is a permanent opportunity paying a negotiable salary and benefits
Kenton Black Scientific is a recruitment partner to a global food testing laboratory based in UK. They are looking to hire an experienced marketing executive to join their team based in Oldbury. This is hybrid role within flexibility to work from home.
Responsibilities:
Responsible for creating and implementing strategic marketing plans to enhance company’s brand
Manage marketing campaigns to generate inbound sales enquires
Analyse marketing trends and data for future sales and marketing activities
Responsible for monitoring all promotional activities
Build and maintain productive working relationships within the organisation
Build network within across industries to generate new business opportunities for the business development team.
Manage social media forums to generate interest and monitor activity.
Maintain and update the CRM System.
Carry out market research and customer surveys to assess demand and satisfaction.
Qualifications:
Previous experience in working within laboratory services marketing sector- ideally from food, water, environmental testing
Experience of building relationships with customers in a B2B technical environment
Proven experience in working as a marketing specialist
Excellent experience in building relationships with stakeholders
The ability to generate successful marketing campaigns and individual marketing materials
Identify and capitalize on opportunities resulting from marketing activities
Be competent in use of MS packages particularly Word, Excel, Microsoft BI, PowerPoint
Have a successful commercial / marketing/sales background including use of social media
Experience working in the Technical Food industry.
Experience of building relationships with customers in a B2B technical environment